
Will you be selling your home over the holidays? If so, you should know that selling during this super-busy time of year can be challenging in some ways, but it can have advantages too. You'll probably have less competition for buyers than you would in the spring or summer, and people shopping Las Vegas homes for sale over the holidays are typically serious about making a deal quickly, often wanting to close by year-end to maximize tax advantages. To help you make the most of your marketing efforts, here are 10 tips for selling your home over the holidays:
Spruce up your home's exterior
Creating great curb appeal can take a little more work this time of the year. That means that more of your home's exterior may be visible, so make sure that view is attractive. Touch up any peeling paint, replace any missing or damaged shingles on the roof, make sure gutters are clear and clean up the yard and walkways.
Invest in great listing photos
The busy holiday season prompts many potential buyers to start their home shopping online. That means that the photos you post for online listings are essential to making a terrific first impression, so springing for the services of a professional photographer is wise.
Offer a video tour
Flattering photos are great to grab the attention of potential buyers online, but digital tours are even better for keeping them engaged. Providing an online preview of all your home has to offer can motivate home shoppers to make that call for an in-person showing.
Decorate with buyers in mind
Seasonal décor can help your home shine, but don't go overboard. Keep it low-key to appeal to a wide variety of people. Things to avoid are overtly religious displays, huge, flashy light displays and any decorations that make your home look crowded or cluttered.
Create a warm, bright atmosphere
The right atmosphere can help sell your home, use bright lighting and subtle but warm scents to create a wonderful winter home.
Offer a little holiday cheer
Set out some traditional holiday refreshments during showings, such as warm apple cider and fresh-baked cookies, for potential buyers to enjoy.
Always be prepared for showings
Keep your home ready at all times by minimizing holiday mess. If you generally do a lot of holiday entertaining, give it a miss this year as you work to sell your home.
Be very accessible to buyers
Everybody is busy this time of year, but if you're motivated to sell your home you will have to be willing to clear your schedule as much as possible, minimizing the time you spend on holiday events and travel.
Price it right
Busy holiday season home shoppers are typically less willing to spend time dickering on price. Do your research and make sure your listing price is appropriate before your home hits the market to avoid discouraging potential buyers.
Hire the right agent
You want an agent who is as motivated as you are, one who will be ready, willing and available to work with you over the holiday season to get your home sold.
For more tips on holiday-season home selling, contact Wardley Real Estate. Our real estate agents are always happy to help and are always prepared – during all seasons – to work hard for Las Vegas home sellers.